1. About Yonezawa

  2. Tourism Spots

  3. History

  4. Yonezawa Cuisine

  5. Festivals

  6. Onsen

  7. 米織物

    Souvenirs & Crafts

  8. Activities

  9. Nature & Flowers

  10. Ski Resorts

  11. Hiking

  12. Upon arrival in Yonezawa

  1. Tourism Spots

  2. Famous and Historic Spots

  3. Museums

  4. Local Crafts and Specialties

  5. Activities

  6. Yonezawa Beef

  7. Hot Spring Inns

  8. Hotels and Accommodation

  9. Tourism Information Center

  10. Historical Figures

  1. Tourism Pamphlet Download

  2. Experience Yonezawa through video

  3. Yonezawa Photo Gallery

  1. Around Nishi-Azuma: “2024 Summer Mounta…

  2. “Special Exhibition: Experience the wor…

  3. Tengendai Kogen: Easy Alpine Plant Viewing Tr…

  4. “Shirabu Onsen ‘Yama no Yukemuri …

  5. The Tengendai Kogen eMTB Hill Climb Competiti…

  6. Information on Cherry Picking in Yonezawa Cit…

  7. The 44th Onogawa Hot Spring Firefly Festival.…

  8. “Yonezawa’s Blooming Safflowers.&…

  9. “My Oni Girl” Location Pilgrimage…

  10. “My Oni GIrl” Stamp Rally begins …

  11. Toko Sake Warehouse Golden Week Event from 3r…

  12. Yonezawa Uesugi Festival 2024 Flyer is out!


Yonezawa Ski Area Instagram Campaign begins!

The Yonezawa Ski Area Instagram Campaign is back again this year! Tag your pictures taken at Yonezawa Snow World, Tengendai Kogen and Onogawa Onsen Ski Resort on Instagram with the specified hashtags and stand a chance to win tickets for an onsen resort stay or Yonezawa beef products!

Show the world the memories you could make only here at Yonezawa’s ski resorts! We look forward to seeing your posts!

Campaign Period

1st December 2023 (Friday) – 31st March 2024 (Sunday)


Anyone can participate as long as your pictures were taken at one of Yonezawa’s ski resorts!

How to Participate

1.    Follow the Yonezawa Sightseeing Navi Official account on Instagram.
2.    Snap your photos at any of the ski resorts in Yonezawa during the campaign period (1st Dec. 2023 – 31st Mar. 2024) and post them on Instagram with

#米沢スキーエリアでエンジョイ (Enjoying Yonezawa’s ski resorts) and

One of the following tags which match the ski resort you visited 

①    #米沢スキー場 (Yonezawa Snow World)
②    #天元台高原 (Tengendai Kogen)
③    #小野川温泉スキー場 (Onogawa Onsen Ski Resort)

Winners will receive a message from Yonezawa Tourism Navi after the campaign concludes, so please reply with your address and other details when required.

Selection Process

A review panel will be assembled to judge the submissions and select the winners after the campaign concludes.


Yonezawa Snow World Prize – Yonezawa Beef voucher worth 10,000 yen & Ski Resort Pair Lift Day Pass for 1

Tengendai Kogen Prize – Yonezawa Beef voucher worth 10,000 yen & Ski Resort Pair Lift Day Pass for 1

Onogawa Onsen Ski Resort Prize – Onogawa Onsen accommodation voucher worth 10,000 yen & Ski Resort Pair Lift Day Pass for 1

Runner-ups – 3 winners will receive Yonezawa Beef vouchers worth 5,000 yen & a Ski Resort Pair Lift Day Pass each


You may make multiple submissions as long as the content of each post are different.
Your account has to be public in order for your submissions to be valid.
Your submission must have the two hashtags: #米沢スキーエリアでエンジョイ , and one of the location hashtags, to be valid.
We do not accept physical copies of photos for submission.


Yonezawa Ski Resort Association


Please contact the Tourism Division’s Tourism Facilities Chief for more information at 0238-22-5111 (extension number 4202)